When an invite to view the new collection by Make up forever popped into my inbox I couldn’t not go. I’ve been a fan of theirs ever since their concession in Arnotts used to grab my attention every day on my way out to lunch. Slick black stands with pop color pieces dotted amongst other make-up concessions, make-up forever makes one hell of an impact!
So I arrived at their press launch eager to see what they had for me. The new line they launched jumped out at me amongst rows and row of the professional tools I could only dream of.
I love brightly colored make-up. As you have all seen the work I have produced dotted amongst the entries on the blog, you can imagine that if it’s a bit vibrant, I love it.
But, when you work in the industry, you must have quality. A bad eyeshadow or a dodgy lipstick can ruin a show, destroy your reputation and generally just be bad for everyone involved. Which is why going to see Make-up forever was so much fun. High quality products. I could rave about them all day. I really could. But, I do have to tell you about what I saw.
I am going through a strong eye make-up phase at the moment and was immediately drawn to a display of intense eye creams. I managed to chat to the make-up artists on hand to ask about what they were and why were they so important? The new make-up line, of which the eye creams are an essential part have been designed with the olympic swimmers from team France ! so this means all the pieces are waterproof. Now, I know what your thinking, proberely the same as me. Which was, The closest I come to anything athletic is the sprint to the Luas on a cold monday morning. But as we edge closer to swimsuit season (and I’m possibly off to France) these things are important. No one likes to get out of the pool with the eyes of racoon. (apart from actual racoons)
So this in mind, I had a quick look at the 22 colors advailable in the range. And I can tell you, there is a color for every bathing suit ever imagined. Are you rocking the Burberry inspired candy colors this season? Well, they have a gorgeous coral and some baby pinks there to suit you.try shades 6, 18 and 9 for the full effect. Are you more of a Kate Moss in a bikini girl (aka – rocking the smoky eye effect? Then there are silvers, greys and blacks you can blend together to get the look.
For those who prefer to rock a full fashion lip color, there are 18 intense shades for you to try. Long lasting and also waterproof! Hurrah! (even if the water is more vodka then swimming pool!)
But it gets better. If you have ever suffered (and lord knows I have) from sweat or rain (this is Ireland) making your foundation run? Well, they also produce an amazing display of foundations suitable for this very purpose. Which in turn, should you decide after getting wet in the rain and sweating to go for a swim. Wont come off. Brilliant!
If any of you caught the interview I did with the Irish Independent.ie about my make-up, then you’ll know that I love eyebrow pencils. They also do 6 shades of waterproof eyebrow creams. So I can have my 40’s inspired dark brows while swimming (or as I normally prefer, floating around in the shallow end while pretend not to check out other people)
Make-up for ever has been around a long time. Established in 1984, they know what their doing. Their shop on Claredon street has everything you could ever want. I mean everything. From brushes to stage make-up, to foundation to cover scars to make-up carrying cases. They work proffessionally on Sex and the City, Gossip girl, Desperate Housewives and have produced the make-up for Avatar. The make-up suits any age, skin tone, skin combination and they can cover tattoos, scars or acne. Brilliant stuff.
I have used their products before and always found them to be of high quality. But if you don’t believe me, try it yourself! Pop into Claredon street, they do make-up for weddings, saturdays nights, fashion shows, you name it. They do it.
(it’s actually my dream job. I walked in a daze staring wistfully at rows upon rows of products with a look of pure undiluted joy on my face)
I decided then to follow the three models onto the street where a photographer on hand took some photos. While I envied the girls amazing ability to remain proffessional on a busy dublin street while wearing only body art for clothing. Don't know if I would have the courage!!!! I snapped some pics before returning to the shop to collect my coat and gaze at the make-up a bit more.
The Buzz :
What we ate : Thai sushi rolls in clear wraps
What we drank : Coffee (had a meeting with the fashion show director straight after)
THE DREADFUL DIARIES :
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